Intellect is an established provider of quality and compliance management systems that gives organisations greater control and flexibility over how they manage their unique quality and compliance needs. The team approached Wunderdogs, where I work as a senior designer, with the challenge of developing a new brand, visual identity and web platform.
The visual identity I developed brings focus to the value customers could achieve through a no-code customisable platform. I explored the concept of flexibility and digitisation, providing the Intellect team with an identity that spoke to the technological focus of their business and the efficiency of the products they offered. Flowing lines, curves and abstract shapes give the impression of movement and sense of direction from one point to another. Customer-focussed photography paired with a ‘dark mode’ colour palette connects to the challenges Intellect are solving while giving them a fresh and modern perspective.